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KBIS Names the 2017 Hard Hat Media Tour Line Up

November 18, 2016

Nine Brands to Take Part in Media Only Event, January 10 -

(Alpharetta, Ga.) – November 15, 2016 – The 2017 Kitchen and Bath Industry Show (KBIS), the destination for kitchen and bath design professionals, today announced the nine brands that will serve as stops along the 2017 Hard Hat Media Tour route the morning of day one of KBIS, Tuesday, January 10, prior to the show’s opening. The Hard Hat Media Tour is an exclusive event that gives editorial media a “first look” at the newest and most innovative products debuting at KBIS 2017 in Orlando.

Electrolux® will once again host the tour’s VIP media guests for breakfast in its booth, followed by a tour of eight other KBIS exhibitors, including the official tour sponsor, Wilsonart, and gift bag sponsor, BSH Home Appliances brands Gaggenau, Thermador and Bosch. Other participating brands were vetted and selected by a committee of media participating in the 2017 tour.

The 2017 Hard Hat Media Tour line-up includes:

  • Electrolux
  • Wilsonart
  • BSH Home Appliances brands Gaggenau, Thermador and Bosch
  • Caesarstone
  • Dacor
  • Florim
  • Ronbow
  • SMEG USA, Inc.
  • Walker Zanger

“The Hard Hat Media Tour is the first opportunity in the new year for journalists to experience leading product innovations and technology that will set the pace for their kitchen and bath stories over the next year,” said NKBA VP of Industry Relations Suzie Williford.  “Our KBIS tour is an incredible opportunity for brands and media to share insights and make lasting connections.”

“The list of brands taking part in our 2017 Hard Hat Media Tour is very exciting,” said Brian Pagel, VP Kitchen and Bath Group, Emerald Expositions.  “I’m thrilled to have our three sponsored brands involved, with Electrolux and Wilsonart as returning sponsors.  Our media guests can look forward to a morning full of truly innovative new product announcements.

Editorial media who wish to participate in the tour can contact Beth Meiklejohn at bmeiklejohn@whitegood.com or 717.693.3442.

KBIS is owned by the National Kitchen & Bath Association.

 

About KBIS
KBIS, in conjunction with the National Kitchen and Bath Association (NKBA), is an inspiring, interactive platform that showcases the latest industry products, trends and technologies. KBIS is the voice of the kitchen and bath industry and has been for 50 years.

Early in 2013, the National Kitchen & Bath Association (NKBA) and National Association of Home Builders (NAHB) announced an agreement to co-locate the Kitchen & Bath Industry Show (KBIS) with the International Builders’ Show (IBS) in Las Vegas, Nev. in February 2014 under the banner of Design and Construction Week®. The mega-event will return Jan. 10-12, 2017, in Orlando. Kitchen and bath brands that have participated in both shows can continue to choose to exhibit in the KBIS or IBS hall. One pass will provide access to both exhibits. NKBA and NAHB will continue to produce separate educational programming and special events. For more information on KBIS, visit www.kbis.com.

KBIS is operated by Emerald Expositions, a leading operator of large business-to-business trade shows in the United States, producing more than 80 trade shows and over 100 face-to-face events in total, including conferences, summits and other events. Emerald Expositions connects more than 335,000 sellers and buyers each year and operates within the U.S. in 10 end markets (Gift, Home, General Merchandise and Manufacturing; Sports & Apparel; Design; Jewelry, Luxury & Antiques; E-Commerce; Creative Services; Licensing; Healthcare; Military; and Food).

About the National Kitchen & Bath Association and the Kitchen & Bath Industry Show
The National Kitchen & Bath Association (NKBA) is the not-for-profit trade association that owns the Kitchen & Bath Industry Show® (KBIS), as part of Design and Construction Week ® (DCW). With nearly 14,000 member companies representing tens of thousands of members in all segments of the kitchen and bath industry, the NKBA has educated and led the industry since the association’s founding in 1963. The NKBA envisions a world where everyone enjoys safe, beautiful and functional kitchen and bath spaces. The mission of the NKBA is to inspire, lead and empower the kitchen and bath industry through the creations of certifications, marketplaces and networks. For more information, visit NKBA.org or call 1-800-THE-NKBA (843-6522).

KBIS® and NKBA® are registered trademarks of the National Kitchen & Bath Association.